Guide
Partner Training Guide
Onboard and certify partners with a structured training curriculum that drives competence and confidence.
By Jason Asher — Founder, PartnerAwesome
4
Training Modules
8
Hours of Content
3
Certification Levels
∞
Customizable
Training Modules
Comprehensive curriculum covering product, sales, marketing, and operations
MODULE 1
2 hours
Product Fundamentals
- → What is [Solution]?
- → Problem it solves
- → Key features deep dive
- → Implementation overview
- → Competitive context
- → Pricing & economics
MODULE 2
3 hours
Sales Skills
- → Finding opportunities
- → Discovery call framework
- → Building value props
- → Handling objections
- → Closing the sale
- → Deal support & escalation
MODULE 3
2 hours
Marketing & Co-Selling
- → Marketing materials
- → Using materials effectively
- → Co-selling basics
- → Deal registration
- → Joint success planning
MODULE 4
1 hour
Operations & Support
- → Support channels & SLAs
- → Resource library
- → Metrics & reporting
- → Ongoing support
Certification Program
Three levels of partner certification with clear requirements and benefits
Level 1
Product Certification
~1 week to complete
- ☐ Complete Product Fundamentals training
- ☐ Pass product knowledge quiz (80%+)
- ☐ Live assessment demonstration
Level 2
Sales Certification
~2 weeks to complete
- ☐ Complete Sales Skills training
- ☐ Role-play sales call with trainer
- ☐ Demonstrate objection handling
- ☐ Pass sales knowledge quiz
Level 3
Expert Certification
3-6 months to complete
- ☐ Close minimum 5 deals
- ☐ Achieve 80%+ CSAT score
- ☐ Complete advanced workshop
- ☐ Present case study
Certification Benefits
What certified partners receive
Partner Badge
Use in marketing materials
Directory Listing
Featured on partner page
Advanced Training
Exclusive content access
Higher Commission
Expert tier rates
Co-Marketing
Joint campaign opportunities
Priority Support
Faster deal assistance
Get the Partner Training Guide
Download the complete training curriculum and certification program in an editable Word document.
Instant download. Fully customizable.