For Growth-Stage (51-200 Employees)

Scale Your Partner Ecosystem to Drive Exponential Revenue

You have early partners but need structure, automation, and expert management to 10x your partner-sourced revenue. We optimize what’s working, fix what isn’t, and build the infrastructure for scale.

You’ve Outgrown DIY Partner Management

Manual Processes

You’re tracking partners in spreadsheets, emailing updates one-by-one, and manually calculating commissions. It works at 10 partners. It breaks at 50.

Inconsistent Results

Some partners perform well, others go silent. You don’t have the data or processes to understand why — or the time to fix it.

No Scalable Infrastructure

Your CRM wasn’t designed for partner management. You need a proper PRM, automated workflows, and a dedicated partner operations function.

What You Get

Your Dedicated Team

  • Senior Partner Success Manager (40 hrs/month)
  • Partner Marketing Specialist
  • Program optimization & gap analysis
  • Advanced partner recruitment campaigns
  • Bi-weekly strategy sessions
  • Monthly executive reports + quarterly business reviews

AI-Powered Platform

  • Full-featured branded partner portal
  • Advanced deal registration & conflict resolution
  • Marketing automation & co-marketing campaigns
  • Partner tiering & segmentation
  • Automated partner communications
  • Advanced analytics & forecasting
  • Multi-CRM integration support
  • Partner training & certification modules

Our Scale Process

1

Audit & Assess

Weeks 1-3: Deep dive into your existing partner program. We assess partner performance, identify gaps, benchmark against best practices, and develop an optimization roadmap.

2

Infrastructure & Automation

Weeks 4-8: Deploy your PRM platform, configure deal registration, set up marketing automation, integrate with your CRM, and build partner segmentation & tiering.

3

Recruit & Re-Engage

Weeks 9-16: Launch targeted recruitment campaigns for new partners. Re-engage inactive partners with new enablement and incentives. Implement partner scorecards.

4

Optimize & Grow

Ongoing: Continuous performance management, program refinement, new partner type expansion, and strategic quarterly business reviews.

Growth-Stage Success Metrics

5-10x
Partner Ecosystem Growth in 12 Months
3x
Increase in Partner-Sourced Revenue
70%
Reduction in Manual Partner Tasks
$500K-$2M
Average Annual Partner Pipeline
We had 12 partners but no real program. Partner Awesome came in, built the infrastructure, re-engaged our dormant partners, and recruited 73 new ones. Our partner-sourced revenue tripled in 9 months.
Marcus Johnson, VP of Partnerships, GrowthTech Inc.

Not Ready to Talk? Start With These Resources

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Operations Playbook

SOPs for deal registration, conflict resolution, and partner support

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Partner Economics Calculator

Model revenue share, commissions, and program ROI

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Management Maturity Model

Assess and evolve your partner operations

Ready to Scale Your Partner Ecosystem?

See Our Approach
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