Embedded Finance Partnership Opportunities

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Embedded Finance

The Trillion-Dollar Partnership Opportunity Unlocking New Revenue Streams.

$1.7T
Projected Global Market Size by 2034

$7T+
Expected Transaction Value by 2026

31.5%
Projected Compound Annual Growth Rate (CAGR)

A Global Phenomenon: Mapping the Growth

While North America leads, Asia-Pacific is the fastest-growing region, showcasing worldwide adoption and unique market opportunities.

North America
33% Revenue Share (2024)

Asia-Pacific
Fastest-Growing Region

MENA Region
$11.2B (2024) to $37.7B (2029)

Where’s the Money? Key Segments

Embedded payments lead the market, but lending and BNPL are rapidly expanding, creating diverse partnership opportunities.

Revenue Share by Segment (2024)
Payments: 39%
Lending
Other

Embedded Lending

B2B lending volume is set for a 5x increase, reaching up to $75 billion by 2026.

Buy Now, Pay Later (BNPL)

Transaction volume is projected to skyrocket to $576 billion by 2026.

Emerging Areas

New opportunities are rapidly growing in insurance, tax, and accounting services.

Drivers and Challenges


  • Evolving Customer Expectations: Consumers now demand seamless credit, insurance, and payment options directly at the point of transaction.
  • Digital Infrastructure: The widespread adoption of smartphones and high-speed internet provides the foundation for integrated financial services.
  • Business Value: Companies gain improved customer experience, new revenue streams, reduced costs, and better risk mitigation.


Retail and e-commerce sectors are being revolutionized by embedded finance. By 2026, embedded payments will capture nearly 70% of small business transaction volume in retail and food services. This integration improves transaction efficiency, boosts customer retention through loyalty programs tied to embedded wallets, and increases average order value with features like Buy Now, Pay Later (BNPL).

Sector-Specific Momentum

Partnership strategies must be tailored, as different sectors are adopting embedded finance at varying rates and for different use cases.

R

Retail & Food Services

This sector will see embedded payments nearly double to capture 70% of small business transaction volume by 2026.

Use Case: BNPL at Checkout

B

B2B Platforms

The B2B embedded payments market will nearly quadruple to $2.6 trillion by 2026, simplifying AP/AR reconciliation.

Use Case: Virtual Cards

Ready to Build Your Embedded Finance Strategy?

Let’s explore the partnership opportunities that can drive revenue and enhance customer experience for your platform.


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